The BreakAway Advantage --- equipping people to tackle the challenges of BIG GROWTH

co-authors
- D. Keith Pigues, SVP and Chief Marketing Officer,
Ply Gem Industries
- Jerry Alderman, founder and CEO, Valkre Solutions

Winning with Customers (2010) delineates a powerful approach to differentiate your company in a highly competitive B2B marketplace. The authors lay out a unique management system. It puts the focus on the differential economic value a customer achieves by doing business with your company versus your competitors.

Jeb Brugmann
Innovation Leader, writer, speaker
Jeb has played a particularly pioneering role in three areas of innovation next practice: bottom of the pyramid business development, urban sustainability and the global civil society. He is author of Welcome to the Urban Revolution (2009), and is published in Harvard Business Review.

Usama Malik
Vice President and Head of Business Innovation
Pfizer
Usama is focused on creating a sustaining corporate culture of innovation, while investing in transformational and disruptive ideas. He is expert on 21st century models for health care.

Daryl Dunbar
SVP Innovation (former)
Reed Elsevier
Daryl specialized in delivering growth and value creation through innovation streams. Reed Elsevier is the world's largest scientific, technical and medical publisher.

PH: 732.564.0945
info@innovate1st.com